Mars P&O Marketplace
Transforming fragmented HR dashboards into a centralized marketplace for discovering, understanding, and adopting enterprise analytics products.
Project Overview
Mars' People Data & Analytics organization manages numerous dashboards, reporting tools, HR products, and business metrics that support organizational decision-making.
While these analytical products provide significant business value, they had gradually become distributed across multiple platforms, making discovery and adoption increasingly difficult. Employees frequently knew what information they needed, but not where the correct dashboard lived, which product contained a specific metric, or whether a report was actively maintained.
"The P&O Marketplace was designed to become the single entry point for every People Data & Analytics product, enabling employees to discover products, understand metrics, access documentation, and launch dashboards through one unified experience."
Business Context
Over time, Mars' HR analytics ecosystem expanded into a broad portfolio of specialized products supporting different teams and business functions, including:
Without a consistent discovery experience, employees often relied on tribal knowledge, bookmarked URLs, or colleagues to locate the right dashboard, creating massive friction before analysis even began.
Problem Statement
As the number of products continued to grow, discoverability became a larger challenge than analytics itself.
The organization had invested heavily in developing analytics products, but the experience of finding and using them had not evolved at the same pace. Users faced several recurring challenges:
- Analytics products were scattered across multiple locations.
- Inconsistent metric definitions and hard-to-locate glossaries.
- Product documentation was disconnected from the dashboards themselves.
- Lack of visibility into product ownership, adoption, and freshness.
Strategic Objectives
Centralize Discovery
Create one trusted location for every P&O analytics product.
Improve Navigation
Reduce the time required to locate dashboards and supporting documentation.
Increase Adoption
Encourage greater utilization of existing analytics investments by making products easier to discover.
Standardize Knowledge
Provide consistent descriptions, metric definitions, and ownership details.
Enable Governance
Surface adoption metrics and refresh timestamps to help product owners monitor the health of the analytics ecosystem.
Central Hub Landing Experience
Click the cards in the floating arc carousel to inspect capability focuses.
Central Hub for all P&O Products
Headcount
Total number of active ongoing associates in the business.
Report Opens
Visualizing active adoption metrics per reporting period.
Talent MDR
Standardized documentation and direct dashboard links.
Explore our entire suite of People Data & Analytics products, cataloged in searchable format with visual cues.
My Design Responsibilities
As the Product Designer, I led the end-to-end design for the P&O Marketplace, covering:
Information Architecture
Discovery Experience
Governance UX
Design System
Measuring Project Success
Experience Metrics
- Reduced time to discover relevant products.
- Faster access to dashboards and documentation.
- Increased search success rate.
- Reduced dependency on internal experts.
Business Metrics
- Increased adoption of P&O analytics products.
- Higher dashboard usage and report opens.
- Improved governance of analytics assets.
- Greater return on existing reporting solutions.
Interactive Portal Showcase
Explore the live portal recreation. Toggle views via the sidebar and filter metrics using the A–Z letter index.
UX Methodology
Creating a cohesive directory meant aligning multiple product owners on a unified presentation standard:
Inventoried 80+ distributed dashboards.
Standardized Headcount, Turnover, and SLA definitions.
Designed modular metric cards and status widgets.
Configured update tracking and refresh timelines.
Information Architecture
The information architecture follows a hierarchical structure that mirrors how employees search for information:
Multi-Modal Search Strategy
Enterprise users rarely begin with a dashboard name. They begin with a business need. The interface supports multiple entry points: Search bar keywords, Alphabetical navigation, Category filters, Bookmarks, and glossary definitions.
Product Detail Experience
Selecting a product opens a dedicated detail page designed to answer three fundamental questions:
What is this product?
Concise overview explaining dashboard purpose and target problems.
What can it answer?
Highlights business questions (e.g. Talent MDR emphasizes succession and hiring).
How do I use it?
User manuals, owner contacts, usage counters, and dashboard shortcuts.
Metric-Centric Navigation
Standardizing metric definitions promotes consistency and reduces ambiguity across P&O dashboards. Selecting a metric card exposes its formula, associated products, and calculation differences.
Governance & Refresh cadence
Analytics products are only valuable when data remains current. P&O Marketplace includes refresh tracking that monitors update status, reducing the risk of relying on outdated reports.
Operational Usage Analytics
Helps product owners monitor product health post-launch by measuring report opens, unique viewers, page views, and YTD adoption trends.
Interaction Design Principles
Progressive Disclosure
Reveals information progressively: Product Card → Quick View → Product Detail → Associated Metrics → Dashboard Launch → Documentation.
Recognition Over Recall
Favorites lists, category filters, and indexes remove the need to memorize complex URLs.
Modular Design System
To support an expanding portfolio, the portal utilizes modular card components and unified status badges:
Design Challenges Mapped
Balancing Simplicity with Scale
Presenting a large, growing catalog without clutter through distinct navigation cuts.
Encouraging Self-Service
Allowing employees to resolve queries independently, reducing reliance on dashboard support leads.
Reflections & Portfolio Summary
The project reinforced that successful enterprise products require ongoing governance as much as strong usability. By integrating discovery, documentation, adoption metrics, and operational visibility into a single portal, we transformed a collection of HR analytics tools into a governed product ecosystem.